by Stacey Sagues | Mar 1, 2016 | Uncategorized
In the last post, we talked about the first three of the 7 specific areas you need to consider in your franchise prototype process. Here are all seven again: Primary Aim Strategic Objectives Organizational Strategy Management Strategy People Strategy Marketing...
by Stacey Sagues | Feb 16, 2016 | Uncategorized
Today I’d like to talk about how to turn prospects into customers and retain them for marketing to in the future. While your marketing is doing its job, you need to be working on turning those prospects into customers. There are a few key ways to draw them in and seal...
by Stacey Sagues | Aug 27, 2015 | Uncategorized
Today I’d like to chat about the different types of support staff you need and what makes them so important. There are essentially three key roles that need to be filled to set your business up for success: The Technician The Manager The Entrepreneur All...
by Stacey Sagues | Jul 28, 2015 | Uncategorized
It’s extremely important to build relationships with your vendors and those around you can bring in new customers/clients and increase awareness of your company branding. The people you work directly with on your products and services are really the ones with the most...
by Stacey Sagues | Jul 21, 2015 | Uncategorized
Educate them about what, you may be thinking. Well, consider this, many businesses focus solely on attracting new customers, but you NEED to spend a good chunk of your time retaining current and former customers. These are people you already know to be a good sales...
by Stacey Sagues | Jul 16, 2015 | Uncategorized
Today you’ll learn how to use direct mail marketing and, yes, telemarketing to your full advantage. I know, the word “telemarketing” might as well be four letters, but there is a way to help customers feel like they are getting personal attention and keep them from...
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